Online farmers' market housed in a Dartmouth theatre keeping vendors and customers connected
Vendors who usually sell their goods at the Alderney Landing farmers’ market in Dartmouth, Nova Scotia, have been able to continue meeting their customers’ needs, thanks to the quick thinking and hard work of employees at the community centre where the market takes place.
In mid-March, when the centre’s theatre and year-round physical farmers’ market had to shut down due to the COVID-19 pandemic, a plan was hatched to set up a “new sort of sales channel” for the market vendors, says marketing and communications manager Ryan Fraser. Employees worked speedily to create an online store where vendors can list their products, including fresh produce, baked goods, meat, and crafts, and customers can place their orders. Vendors drop off their goods at the theatre, where employees sort hundreds of orders every week and prepare them for curbside pickup in the parking lot outside.
The new service has been very successful: vendors continue to join, and feedback from customers has been so positive that there are no plans to end the online component of the market after the pandemic ends.
Source: The Chronicle Herald